Competing for Endorsements
نویسندگان
چکیده
منابع مشابه
Manipulation through political endorsements
We study elections with three candidates under plurality voting. A candidate is a Condorcet loser if the majority of the voters place that candidate at the bottom of their preference rankings. We rst show that a Condorcet loser might win the election in a three-way race. Next we introduce to the model an endorser who has private information about the true probability distribution of the prefere...
متن کاملCharacter Endorsements and Electoral Competition
We present a model in which the media endorses the character of offi ce-seeking candidates as a means to promote its own ideological agenda. In equilibrium, political parties completely pander to the elite-controlled media under moderate ideological conflict between voters and the elite. Larger ideological conflict leads to stochastic polarization– parties either adopt the role of media darling...
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This research adapts experimental design to investigate the effect of conditioning or not and pre-exposure or not on brand attitude, so it is a 2×2 4 factorial design. The results show that the brand attitude of conditioning group is significantly higher than that of unconditioning group. The brand attitude with pre-exposure is significantly higher than that without pre-exposure. Conditioning o...
متن کاملRating Endorsements using Generalized Linear Models
Insurance policies often contain optional insurance coverages known as endorsements. Because these additional coverages are typically inexpensive relative to primary coverages and data can be sparse (coverages are optional), rating of endorsements is often done in ad hoc manner after a primary analysis has been conducted. This paper describes a study of the Wisconsin Local Government Property I...
متن کاملAthlete endorsements in food marketing.
OBJECTIVE This study quantified professional athletes' endorsement of food and beverages, evaluated the nutritional quality of endorsed products, and determined the number of television commercial exposures of athlete-endorsement commercials for children, adolescents, and adults. METHODS One hundred professional athletes were selected on the basis of Bloomberg Businessweek's 2010 Power 100 ra...
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ژورنال
عنوان ژورنال: American Economic Review
سال: 1999
ISSN: 0002-8282
DOI: 10.1257/aer.89.3.501